Social media marketing is rapidly expanding due to its ability to reach specific audiences and target groups quickly. Its flexible, interactive and inexpensive nature is what makes it highly effective over traditional marketing techniques. BAM social media services work with existing sales and marketing teams to offer the best marketing services. In social media marketing, there is always something new regarding social media management, analytics or visual media.
Let’s have a look at the top 5 social media tools of 2017:
Buffer offers a simple and easy way to manage your social media. Through this, users can schedule their posts, manage all accounts from one place and track performance content. It is user-friendly and has a simple interface which allows marketers to take full advantage of their social media marketing campaigns.
Buffer is your go-to option if you are looking for a software that is not only easy to use but is also very simple. After you have created an account on Buffer, you can choose the networks you want to add to it. Users can also easily connect to their pages and profiles using the dashboard. The content tab can be used to build and share content. Buffer also has an analytics tab that can be used to obtain reports about your social media marketing reach. You can also schedule and set the frequency of daily postings based on audience engagement.
Hootsuite is one of the top social media management tools and is used by millions of people around the globe for effective business marketing. Hootsuite allows users to track, schedule and collaborate their social media accounts. It is particularly useful for agencies or large organizations. Hootsuite offers a free trial for 30 days to businesses and supports multiple accounts such as Twitter, Facebook, LinkedIn and various other groups and pages.
It also supports Google+, WordPress, YouTube and MySpace. With a Hootsuite account, users can connect up to five social media profiles and two RSS feeds on the free version. Hootsuite comes in both Android and iOS.
Nuvi is a social media marketing suite used by brands like Uber, Nissan, Chevron etc. It simplifies social media data monitoring and reporting to make it easier for organizations to design their social media strategies. Nuvi is used to analyze the performance of social campaigns and profiles with insightful graphics and real-time data.
With Nuvi, you can easily publish posts and see how your content is performing. Users can also interact with customers as there is a mention of brand keywords. Through social media monitoring, you can find where users have mentioned you along with the location. You can then respond to them faster. Through this, users can share, monitor channel relevance and find out top conversations on the web. The friendly design and intuitive tools make it user-friendly.
Edgar is a tool used to schedule content in a smart way to share on social media such as LinkedIn, Facebook and Twitter. You can create queues of content, schedule them and let the software handle the rest. Edgar can flip content scheduling and schedule it according to categories. After the content is shared, the old updates are recycled to keep the audience engaged.
Edgar can also publish content from your queues at a specified time and share updates from people you are following.
Post Planner is one of the most efficient social media management tools where users can borrow recommendation feeds to find new content. It has algorithms to measure data from previous posts and uses them to predict future engagement. While this was initially an app optimized for Facebook, Post Planner has now become very advanced. It can now be used to plan, find and post content for Twitter and Facebook. It is also integrated with Pinterest and Instagram.
These are some of the top online social media tools that can help improve your strategy and efficiency.